廣告術(shù)語應(yīng)用實例 [ 2007-02-23 10:46 ] 上一次我們講了一些關(guān)于廣告的相關(guān)事宜,這次我們來看一看一些廣告術(shù)語及相關(guān)表達的用法:
Let's go all out on this one. I want a national advertising
campaign. 讓我們?nèi)σ愿皩嵤┻@個方案吧,我想開展一次全國范圍的廣告宣傳活動。
Put a full-page ad in the newspaper every Friday, advertising the weekly
special coming up. 每周五在報紙上做整版廣告,為每周特賣作宣傳。
Let's get 20,000 flyers printed. We'll hand them out at the shopping mall
next weekend. 我們印制20,000份小廣告吧,我們要于下周末在購物中心免費派送。
I want this advertisement to be a testimonial from the gold medal winner.
Call her to see if we can get her to endorse our
product. 我希望這個廣告內(nèi)容為金牌得主的推薦,給她打電話問她能不能幫忙宣傳我們的產(chǎn)品。
We need a new slogan. The old one's not catchy enough. 我們需要新的口號,舊的不夠吸引人。
If we want to try door-to-door sales, we'll need professional sales people to
make an effective sales pitch. 如果我們想嘗試挨戶銷售,我們必須請專業(yè)推銷人員來介紹有效的推銷技巧。
Why don't we do some comparative advertising? Our product is definitely
better than the competition's. 我們?yōu)槭裁床荒茏鲆恍Ρ葟V告呢?我們的產(chǎn)品肯定比其他同類產(chǎn)品有優(yōu)勢。
We need a high-profile television slot. How about the Super
Bowl? 我們需要一個高收視率的電視廣告時段。超級杯怎么樣?
We're advertising in every other media. It's high time we started placing ads
on the Internet. 我們在其他媒介上都做廣告,現(xiàn)在是我們開始在互聯(lián)網(wǎng)上做廣告的最佳時期了。
(來源:洋話連篇 英語點津
Annabel 編輯) |